Tecnología e innovación en la empresa

En la década de los años noventa,el papel de la tecnología y la innovación en la competitividad empresarial alcanzó un reconocimiento generalizado,que vino acompañado de una doble preocupación:entender y profundizar el conocimiento de las características del proceso innovador y,en consecuencia,definir ...

El cambio en las organizaciones

un modelo dinámico e integrador

Este libro es el resultado de la investigación realizada, a lo largo de cinco años (1995-1999), sobre el cambio en las organizaciones. El texto que se presenta está basado en la tesis doctoral del propio autor, defendida en octubre de 1999. A partir del original ...

Putting management back into performance

a handbook for managers and supervisors

A practical guide for managers for implementing effective performance management systems in the workplace. Most managers are under increasing pressure to achieve higher performance from less resources, in an increasingly dynamic and unpredictable operating environment, through a workplace that is becoming increasingly unmanageable! But with ...

Editar para ganar

estrategias de administración editorial

Editar para ganar servirá para identificar muchas de las labores cruciales en este negocio, no mediante recetas para el quehacer diario sino con el uso de estrategias para administrar y controlar algunas funciones específicas ... Con decenas de cuadros y formularios fáciles de usar,este libro ...

Juegos de estrategia

una revolución silenciosa en la economía y en la empresa

El libro "Juegos de estrategia.Una revolución silenciosa en la economía y en la empresa", presenta una introducción a la Teoría de Juegos con aplicaciones y ejercicios resuletos,incluyendo además seis Apéndices con los fundamentos matemáticos de la Teoría de Juegos. Se basa en las ...

Double-digit growth

how great companies achieve it -no matter what

In their 1995 blockbuster The Discipline of Market Leaders, Michael Treacy and Fred Wiersema explained how great companies dominated their markets by offering superior value propositions. Now Treacy is back with an equally groundbreaking book#revealing how great companies master growth each year and how ...

Corporate diplomacy

the strategy for a volatile, fragmented business envronment

Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the book. It offers a purely ...

The new business road test

what entrepreneurs and executives should do before writing a business plan

Got an idea for a new business? Take it for a road test to make sure it works.Most new businesses fail. Why? Because all businesses are not created equal.No matter how talented you are, no matter how hard you work, no matter how ...

Managerial economics for decision making

Managerial Economics for Decision Making is an ideal text for final year undergraduate and MBA students taking a module in Managerial Economics. It places managerial economics firmly in the context of decision making and provides students with the tools to use economic theory to make ...

Aprender mediación

Este libro explica con lenguaje sencillo, concreto y riguroso qué es y para qué sirve la mediación: los conceptos esenciales, las técnicas y estrategias de mayor uso y eficacia, la bibliografía específica, el vocabulario de la mediación, las referencias legales y los consejos prácticos para ...

Management decision making

towards an integrative approach

The text will be a valuable guide for students either intending to, or pursuing a career in Management. It is suitable for advanced level undergraduate Business and Management degrees as well as postgraduate courses. Practising managers would also find the book a useful reference to ...

Visión y gestión empresarial

cómo articular las estrategias y el capital humano para triunfar en la economía del conocimiento

En la era de la Economía del Conocimiento, el presente texto constituye un esfuerzo perceptible por presentar de una manera clara y accesible un enfoque práctico para aumentar la capacidad de visualización de los líderes y agentes decisores, guiar el establecimiento de prioridades con sentido ...

Total performance scorecard

redefining management to achieve performance with integrity

In the post-Enron climate corporate executives are increasingly pressured to increase productivity and create an ethical, trustworthy organizational climate. This book introduces a concept of organizational improvement and change management that combines the balanced scorecard model with the learning organization theory. The book offers a ...

Dealmaking

using Monte Carlo and real options analysis

Real Options Analysis (ROA) and Monte Carlo Analysis (MCA) are two of today#s most significant tools in the valuation and negotiation of high- potential-value, high-ambiguity deals. Dealmaking Using Real Options and Monte Carlo Analysis outlines a new approach for creating flexible, practical valuation models ...

Collaborative customer relationship management

taking CRM to the next level

Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. In this context, new strategic frameworks and cooperation with everybody along the whole value chain are ...

Quantitative models for performance evaluation and benchmarking

data development analysis with spreadsheets and DEA Excel solver

It is difficult to evaluate an organization's performance when there are multiple inputs and multiple outputs to the system. The difficulties are further enhanced when the relationships between the inputs and the outputs are complex and involve unknown tradeoffs. This work introduces DEA as ...

The theory of search games and rendezvous

Search Theory is one of the classic methodological disciplines in operations research and applied mathematics. It deals with the problem faced by a searcher who wishes to minimize the time required to find a hidden object. Traditionally, the target of the search is assigned to ...

Statistical process control

Statistical process control is a tool which enables both manufacturers and suppliers to achieve control of product quality by means of the application of statistical methods in the controlling process. This book gives the foundations of good quality management and process control, including an explanation ...

Elaboración y análisis de planes de empresa

En el primer capítulo se analiza el contenido de un plan de empresa, sus objetivos y características, y contiene una lista de comprobación.En el segundo capítulo se describe la metodología de análisis de viabilidad económica y financiera, variables y parámetros implicados, criterios utilizados, etc ...

Managing risk in organizations

a guide for managers

Managing Risk in Organizations offers a proven framework for handling risks across all types of organizations. In this comprehensive resource, David Frame# a leading expert in risk management# examines the risks routinely encountered in business, offers prescriptions to assess the effects of various risks, and ...