Logotipo librería Marcial Pons
The worst-case scenario business survival guide

The worst-case scenario business survival guide
how to survive the recession, handle layoffs, raise emergency cash, thwart an employee coup, and avoid other potencial disasters!

  • ISBN: 9780470551417
  • Editorial: John Wiley & Sons Limited
  • Lugar de la edición: West Sussex. Reino Unido
  • Encuadernación: Rústica
  • Medidas: 21 cm
  • Nº Pág.: 203
  • Idiomas: Inglés

Papel: Rústica
17,36 €
Stock en librería. Envío en 24/48 horas

Resumen

This book could save your business! Since 1999, the "Worst-Case Scenario Survival Handbooks" have provided readers with real answers for the most extreme situations. Now, in a time of economic crisis, the bestselling series returns with a new, real-world guide to avoiding the worst business cataclysms. Here, you'll find solutions for the most dangerous, deadly situations your business will ever encounter - whether those crises relate to finance, human resources, strategy, sales and marketing, or the executive suite. This book is no joke - and you won't find any buzzwords or fables about fictitious CEOs in here - just expert advice and step-by-step info on what to do when you're facing a true business nightmare. You'll learn how to: stay in business when you can't make payroll; fend off an employee coup; perform emergency surgery on your overhead; deal with nightmare customers; and, much, much more. Until now, there's never been a clear, step-by-step guide to dealing with the sudden turns for the worst that can doom your business. "The Worst-Case Scenario Business Survival Guide" provides you the answers you need when disaster strikes - and what you must know to avoid the next one.

Resumen

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