The Apple way
12 management lessons from the world's most innovative company
- ISBN: 9780072262339
- Editorial: McGraw-Hill Publishing Co.
- Fecha de la edición: 2007
- Lugar de la edición: New York. Estados Unidos de Norteamérica
- Encuadernación: Cartoné
- Medidas: 24 cm
- Nº Pág.: 201
- Idiomas: Inglés
Papel: Cartoné
21,95 €
15,95 €
Stock en librería. Envío en 24/48 horas
Apple's stock has increased in value an unprecedented 250 percent in the past year, and a two-for-one split was announced in February 2005. More than 10 million iPods have sold, putting Apple at the forefront of the digital music revolution. This book is filled with real-world examples of Apple's phenomenally successful management principles, and is written by the bestselling author of several "Harvard Business School Press" titles.