Li and Fung is the world's largest sourcing company and one of today's greatest examples of a flat world' business, where companies are stretched across different locations and time zones and communicate more online than face to face. Competing in a Flat World brings together Li and Fung executives Victor and William Fung, together with top Wharton professor, consultant, and author, Jerry Wind, to show how to redesign your business to succeed in this radically new era. This book is not just theory but is based on the experiences of Li and Fung and the secrets that helped them grow to $7B in annual revenue with just over 7,000 employees. This book explains the most important organizational skill flat enterprise leaders and companies will need - the ability to create a loosely-linked network of organizations that can work at the edge of chaos. You will also discover how to balance stability with renewal; and firm-centric and network-centric views of your business, create "big-small" companies that combine scale and agility; and sell direct to the source by bridging marketing with operations.Finally, learn how to respond to flat enterprise's core challenges, including supply chain disruption, nation-state politics, and other "bumps" in this not-quite-100% flat world.