Business orchestration
strategic leadership in the Era of Digital Convergence
- ISBN: 9780470030714
- Editorial: John Wiley & Sons Limited
- Fecha de la edición: 2007
- Lugar de la edición: New Jersey. Estados Unidos de Norteamérica
- Encuadernación: Cartoné
- Medidas: 24 cm
- Nº Pág.: 393
- Idiomas: Inglés
Papel: Cartoné
69,27 €
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Digital convergence is redefining industries, and putting information, knowledge and collaboration at the heart of strategic leadership and management. In the face of such change it is those leaders who can # orchestrate# a complex network of employees, customers and suppliers in a single ongoing learning experience that will succeed. Exploring four learning roles for customers (information acquirer; explorer; performer; inventor) and orchestrators (conductor; architect; auctioneer; promoter), "Business Orchestration" provides a strategic view of how to harness digital convergence by mobilizing and integrating the resources of other companies to create business value.
