Writing in bullets
the new rules for maximum business communication
- ISBN: 9780762415977
- Editorial: RUNNING PRESS BOOK PUBLISHERS
- Fecha de la edición: 2003
- Lugar de la edición: Philadelphia. Estados Unidos de Norteamérica
- Encuadernación: Rústica
- Medidas: 21 cm
- Nº Pág.: 95
- Idiomas: Inglés
Papel: Rústica
20,08 €
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This is a style guide in the spirit of Strunk & White's classic Elements of Style, with a contemporary twist: it explains the appropriate use of key words and bulleted phrases in memos, e-mails, formal documents, business meetings, and presentations, with the aim of elevating this writing style into a sophisticated communication medium. Long's rules of usage are based on solid research, as he draws on the results of human performance psychology studies on the way we perceive graphics, bullets, and other elements in web sites and printed matter. Designed primarily for business writing, Writing in Bullets is also a great resource for anyone who uses this increasingly popular technique to take notes or communicate with others.
