Outsourcing of R&D in the pharmaceutical industry
from conceptualisation to implementation of the strategic sourcing process
- ISBN: 9781403937292
- Editorial: Palgrave MacMillan
- Fecha de la edición: 2004
- Lugar de la edición: Hampshire. Reino Unido
- Encuadernación: Cartoné
- Medidas: 23 cm
- Nº Pág.: 192
- Idiomas: Inglés
This book examines the strategic aspects of outsourcing in relation to the firm. It provides a holistic view of the outsourcing process, starting with conceptualisation, through to implementation and management of the process. Although the book is based on a case study of the pharmaceutical industry, the general principles derived from the Strategic Sourcing Model are generic in nature and the model can be applied to instances of outsourcing in other industries. Contents Introduction An Overview of the Global Pharmaceutical Industry Competition in the Pharmaceutical Industry Strategies for Innovation and Competitive Advantage The Core Competency Framework and Approaches to R&D Outsourcing Pharmaceutical Product Development Guide to Strategic Outsourcing and Partnership Management Conclusions
