Economics of strategy
- ISBN: 9781118319185
- Editorial: John Wiley & Sons, Inc.
- Fecha de la edición: 2013
- Lugar de la edición: West Sussex. Reino Unido
- Edición número: 6th ed.
- Encuadernación: Rústica
- Medidas: 24 cm
- Nº Pág.: 533
- Idiomas: Inglés
Papel: Rústica
228,80 €
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Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. Thesixth edition of Besanko's Economics of Strategy useseconomic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book providesreaders with a logical framework for understanding the strategic activities within a firm.
Auts. David Besanko...[et.al].
