In full colour throughout and featuring new case studies, this fully revised and updated edition of the bestselling AS Media Studies: The Essential Introduction covers all aspects of Media Studies for students of the AS and A-level media syllabus. The authors, who are experienced teachers ...
In full colour throughout and featuring new case studies, this fully revised and updated edition of the bestselling AS Media Studies: The Essential Introduction covers all aspects of Media Studies for students of the AS and A-level media syllabus. The authors, who are experienced teachers ...
In full colour throughout and featuring new case studies, this fully revised and updated edition of the best-selling AS Communication Studies: The Essential Introduction covers all aspects of Communication Studies for students of the AS and A Level media syllabus. The authors, who are experienced ...
In full colour throughout and featuring new case studies, this fully revised and updated edition of the best-selling AS Communication Studies: The Essential Introduction covers all aspects of Communication Studies for students of the AS and A Level media syllabus. The authors, who are experienced ...
The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism ...
The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism ...
This book links theoretical studies to empirical evidence and constitutes a comprehensive appreciation of bargaining by comparing integrative and distributive bargaining in the context of the European fisheries policy. Contents: Introduction: Analyzing Negotiations in the European Union 1. The Settlement of the Common Fisheries Policy ...
This book links theoretical studies to empirical evidence and constitutes a comprehensive appreciation of bargaining by comparing integrative and distributive bargaining in the context of the European fisheries policy. Contents: Introduction: Analyzing Negotiations in the European Union 1. The Settlement of the Common Fisheries Policy ...
This book provides an accessible introduction to diverse political economy perspectives on different aspects of European integration. It presents a critical appraisal of how scholars in the EU and US use theory to understand European integration.
This book provides an accessible introduction to diverse political economy perspectives on different aspects of European integration. It presents a critical appraisal of how scholars in the EU and US use theory to understand European integration.
This textbook offers a fresh approach to the study of comparative politics and public policy. Instead of concentrating on why countries differ, Learning From Comparative Public Policy explores how countries can learn from each other about the success and failure of policy initiatives. With its ...
This textbook offers a fresh approach to the study of comparative politics and public policy. Instead of concentrating on why countries differ, Learning From Comparative Public Policy explores how countries can learn from each other about the success and failure of policy initiatives. With its ...
The 4th edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face everyday. It provides the solid foundation required to understand the complexities of marketing on a global scale. The book has been fully updated with ...
The 4th edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face everyday. It provides the solid foundation required to understand the complexities of marketing on a global scale. The book has been fully updated with ...
The telecommunications industry is one of the most influential and significant global industries. As well as being fundamentally important to the health of the modern economy, it is going through a period of unprecedented change, facing a range of strategic challenges from globalization and cross-border ...
The telecommunications industry is one of the most influential and significant global industries. As well as being fundamentally important to the health of the modern economy, it is going through a period of unprecedented change, facing a range of strategic challenges from globalization and cross-border ...
Heyek's reputation has gone through a remarkable cycle. An eminent exponent of the Austrian theory of business cycles in the 1930s, he was worsted in the controversy over Keynes' Treatise onMoney (1930). Following this defeat, Hayek retreated into capital theory, an esoteric branch of ...
Heyek's reputation has gone through a remarkable cycle. An eminent exponent of the Austrian theory of business cycles in the 1930s, he was worsted in the controversy over Keynes' Treatise onMoney (1930). Following this defeat, Hayek retreated into capital theory, an esoteric branch of ...
This concise textbook presents students with all they need for advancing in mathematical economics. Higher level undergraduates as well as postgraduate students in mathematical economics will find this book extremely useful in the course of their development as economists. Contents: 1. Things to Know 2 ...
This concise textbook presents students with all they need for advancing in mathematical economics. Higher level undergraduates as well as postgraduate students in mathematical economics will find this book extremely useful in the course of their development as economists. Contents: 1. Things to Know 2 ...
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