The power of strategy innovation
a new way of linking creativity and strategic planning to discover great business opportunities
- ISBN: 9780814407684
- Editorial: McGraw-Hill Publishing Co.
- Fecha de la edición: 2003
- Lugar de la edición: New York. Estados Unidos de Norteamérica
- Encuadernación: Cartoné
- Medidas: 24 cm
- Nº Pág.: 286
- Idiomas: Inglés
Papel: Cartoné
30,98 €
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Innovation and strategic planning are not mutually exclusive - they are interdependent. This book presents a practical five-step process for aligning day-to-day, bottom-line-focused planning with discovery-driven innovation that drives future growth
