Ourspace
resisting the corporate control of culture
- ISBN: 9780816649549
- Editorial: University of Minnesota Press
- Fecha de la edición: 2007
- Lugar de la edición: Minneapolis. Estados Unidos de Norteamérica
- Encuadernación: Cartoné
- Medidas: 24 cm
- Nº Pág.: 190
- Idiomas: Inglés
In OurSpace, Christine Harold examines the deployment and limitations of "culture jamming" by activists. These technologies defy repressive culture through parodies, hoaxes, and pranks. Among the examples of sabotage she analyzes are the spoofs of familiar ads in the magazine Adbusters and The Yes Men's impersonations of company spokespersons. While these strategies are appealing, Harold argues that they are severely limited in their ability to challenge capitalism. For Harold, it is a different type of opposition that offers a genuine alternative to corporate consumerism. Exploring the revolutionary Creative Commons movement, copyleft, and open source technology, she advocates a more inclusive approach to intellectual property that invites innovation and wider participation in the creative process.
